Hi, I am
Thierry Cellerin
Managing Director & Founder - Buzzfactory Ltd
Work experience
03/2009-present-Buzzfactory Ltd.
Managing Director & Founder
• Buzzfactory was launched as the first influencer marketing agency in the Russian market
• Championed client relationships with global giants like Mars, L'Oréal, LVMH, Unilever.
• Achieved consistent growth, escalating annual turnover by 50% (2015-2021), hitting $2.3M.
• Orchestrated a global team of 30 experts, optimizing work processes consistently.
• Expanded Buzzfactory's model successfully to Ukraine and Kazakhstan
• Forged strategic partnerships with two media holdings since 2021, enhancing our network.
09/2019-present-Professor at HSE & Ranepa (Moscow)
• Teaching students international business best practices and digital marketing
06/2006 — 03/2009-Made advertising
Strategy director
• Development of the marketing strategy for clients as Rosbank, Audi, Huggies, Glenfiddich
Education
03/2022 — 03/2023-Master degree: Innovation & Strategy Oxford University – Program ranked 15th in the world (FT) with strong focus on technology
10/2017 — 06/2019-Executive MBA Antwerpen Management School – Program ranked 40th in the world (FT) with financial focus
09/1998 — 06/2002-Master Degree: Dual international Law University of Paris X – Program ranked in European top 10 focused on business law
Skills
• Financial Expertise: Proficient in financial planning, budget management, and financial analysis to drive business growth and profitability.
• Team Building and Company Culture: Proven ability to build, lead, and motivate high-performing teams, fostering a positive and collaborative company culture.
• Business Process Optimization: Expertise in developing and implementing strategies to streamline business processes and enhance operational efficiency.
• Strategic Vision and Planning: Skilled in crafting company vision and translating it into actionable and results-driven operational strategies.
Interests
World traveller with 66 countries visited, enthusiastic learner, and non-fiction aficionado.A collector of vintage watches and a lover of Italian cuisine. Passionate about tennis and a deep house music enthusiast.
References
List of references available upon request